How Media play a role in Tackling Maiduguri Flood Crises, by Aisha Ibrahim Goni

The print, broadcast, and online media in Nigeria played a vital role during the Maiduguri flood crisis. When the disaster struck, both international and local media organizations promptly reported on the situation, effectively drawing the attention of government agencies and non-governmental organizations (NGOs) to provide critical aid to the affected individuals.

While acknowledging the efforts of wealthy individuals, governments, and stakeholders in responding to the Maiduguri flood crisis, it is equally important to recognize the invaluable contributions of the media. Despite the risks they faced, media professionals provided timely reports and effectively advocated for government intervention, thereby facilitating aid to affected communities.

One cannot overlook the media’s struggles to provide accurate and timely information to the public during the Maiduguri flood crisis. Many journalists, some of whom even participated in rescue efforts, risked their lives to report on the disaster. For instance, after the floodwaters receded in the Maiduguri metropolis and reporters returned to their destinations, some spent weeks recovering from critical psychological trauma.

A BBC Hausa reporter Imam Sale, who had the privilege of interviewing Borno State Governor Professor Babagana Umara Zulum during the hot situation, shared a distressing account of what he witnessed from the Shortly after his return from the assignment, he narrated how he experienced severe and sleep deprivation for nearly a week, haunted by the traumatic images of corpses floating on the devastated floodwaters. Despite this personal turmoil, he demonstrated remarkable resilience in reporting on the crisis. Other journalists and individuals who came to the aid of Maiduguri residents affected by the flood have recounted similar challenges they faced during and after the disaster.

Furthermore, Popular national dailies in the country played a vital role in reporting the Maiduguri flood crisis, dedicating front pages and banner headlines to the situation. This extensive coverage not only raised awareness but also appealed to the emotions of the government, non-governmental organizations (NGOs), and wealthy individuals to provide support to those affected.

Indeed, media houses deserve commendation for their contributions in tackling and providing support during the crisis. These Media houses and personnel dedication showcased the crucial the role of media play in making the voices of the voiceless to be heard , often at great personal cost.

In one of the Daily Trust report on September 20, headlined ‘Maiduguri Flood: Victims in Dilemma after discharge from Camps,’ significantly have drew government attention to the issue, prompting a thoughtful and accountable response. However, I urge media organizations broadcast, print, and online to maintain scrutiny beyond the immediate crisis. As funds pour in from various sources National and International, it’s crucial to monitor and provide a comprehensive report about how these resources are allocated and utilized for their intended purpose.

Aisha Ibrahim Goni 300 level student in Mass Communication Department Borno State University Maiduguri.